Digital Marketing Coordinator

////Digital Marketing Coordinator
Digital Marketing Coordinator2024-05-15T13:02:25-04:00

North Shore Animal League America is currently seeking a full-time Digital Marketing Coordinator to be part of the Development Digital Marketing/Fundraising team. This role will coordinate the growth of the Peer-to-Peer and Streaming programs, assisting with the development and execution of a comprehensive strategy to advance revenue growth in our livestream and peer-to-peer fundraising programs. The Digital Marketing Coordinator also works with the Digital team on other critical Digital Marketing/Fundraising priorities for the Organization.

  • Serve as the Peer-to-Peer and Streaming subject matter expert for the Organization and incorporate best practices to drive fundraising results.
  • Recruit and cultivate a community of streamers, influencers, and content creators to fundraise for North Shore Animal League America.
  • Develop and execute ideas for digital P2P campaigns, and ensure Organization is getting the most out of P2P fundraising platforms.
  • Collaborate with internal teams to create fundraising campaigns around the livestreaming gaming and P2P communities.
  • Communicate regularly with the livestreaming and gaming fundraisers through appropriate channels, e.g., email and social media.
  • Manage the Organization’s daily social media activity specifically related to livestreaming and gaming and other emerging live streaming platforms (Twitch, Discord, and YouTube).
  • Track and report on fundraising results across the P2P and livestreaming channels.
  • Answer support questions from fundraisers and online supporters.
  • Assist with other digital fundraising and marketing priorities for the department, including but not limited to email set up, SEO, and promotion of adoptable animals across digital channels.
  • Stay informed of new and emerging technologies and platforms.


  • 1-3 years relevant experience –fundraising, streaming, community engagement.
  • Experience with community fundraising and social media platforms – such as Twitch, Tiltify, YouTube, Discord, Facebook, TikTok, & more.
  • Ability to work cross-functionally with a diverse range of partners and peers and ability to manage deadline pressure.
  • Ability to handle multiple projects with high attention to detail.
  • Excellent written and oral communication skills – especially presentation skills.
  • Strong project management skills, able to manage multiple complex tasks.
  • Excellent digital analytical and reporting skills.
  • Proficiency in Microsoft Office suite.
  • Familiarity with using CMS systems (WordPress preferred) and files produced in Adobe Creative suite a plus.
  • Familiarity with HTML a plus.
  • A passion for North Shore Animal League America’s mission and brand.

We offer a competitive salary and an excellent benefits package including medical, dental, and much more. For consideration, interested candidates can forward their resume and cover letter, along with salary requirements to [email protected].